“When Canvas was initially launched, it was only available for Website Clicks and Website Conversions objectives.
This means that brand marketers can use Canvas across their range of goals for their campaigns.” But that’s not all - Facebook's also announced that they’ll soon be rolling out new Canvas templates to simplify the creation process – Facebook provided this graphic as an illustration of how the templates will work, highlighting specific market use cases and how to make best use of the format.Facebook’s also looking to up the technology of Canvas ads, with 360 video elements and links to other Canvas ads.It should come as no surprise to know that the winning strength of any social networking site is the ability to share news about ourselves to our circle of friends.These includes the most common activities that Facebookers engage in, ranging from the posting of photos, commenting on friends’ posts, and perhaps most fundamentally, the updating of statuses.If the news is indeed true, these are the people who is giving us first-hand information.
We get informed about who won the election campaign, which sports team won the championship and numerous other major news like the unexpected passing away of top celebrities and so on, all conveniently in a single place.
And based on the latest data from Facebook, Canvas ads have proven popular – so far, over 150 years of cumulative view time has been spent watching content in Canvas ads on Facebook.
Given this, Facebook has announced that they’re expanding their Canvas options, beginning with the objectives for which Canvas ads can be utilized.
The software is great for checking and updating Facebook, although it doesn't give you access to the full gamut of features you can enjoy on the web version of the social network.
For instance, you can't access Facebook applications on your Black Berry, or access Facebook Chat.
Facebook for Black Berry allows you to stay on top of the social network from your Black Berry device.